If you care about how to create change in regards to encouraging companies and government to go green, recommend attending this event at UC Davis on October 11th. It’s not expensive. It’s a chance to hear people talk and find out what you can do.
Disclosure – We are consulting for this event.
“Swag is fun, but what about the trees?”
Great perspective from Daniel Terdiman at CNET.
PR firms are great about creating ‘green practices,’ but what are the firms doing themselves to reduce their footprint? I’ve never been a huge believer in mailing tchotchkes to reporters, but it seems that many still are. The article asks a simple question, “…would it be so hard to send an e-mail and ask, “Hi, can we send you this package as a gift?”
My take is if you are going to send something unsolicited to a reporter, save the expensive packaging.