Data is all around you, find it and share it

The refrain is familiar at this point…”But we don’t have anything to talk about with social media.” Data is all around you. Some of it, your audience will find interesting. What is that something? Well, you’ve got to try a few things to find out what resonates.

I’ve written a few times about how LinkedIn uses data that they have to tell stories.  I’ve been curious about when we have the most trick or treaters, so tonight my daughters kept a chart tracking trick or treaters in half hour time segments.

Then I put the data from that chart into Excel (yes, I’m keeping it simple).

The data I’m sharing here, might have limited utility to many, but my point is that data is all around you, just keep your eyes out for it.


Timely pumpkins – Steve Jobs/Apple logo Jack-O-Lantern

I try and make my pumpkin carving as timely as possible. I’ve noticed that by using a design that is timely, relevant etc people tend to overlook that I’m not a crazy good pumpkin carver, which I’m obviously not.

Last year it was the SF Giants logo and this year, I created the “Steve-O-Lantern.”

Yep – I did it again – supported another local film via Kickstarter – Small Market Big Heart

In May, I wrote about how I had contributed via KickStarter to the funding of “All Things Must Pass,” the film that Colin Hanks is making about Russ Solomon and Tower Records.

I just did it again. It’s another local film, this one about the fight to keep the Sacramento Kings in town. Check it out, and support local people telling good stories.



While we were talking social media last night, Kings fans WERE MAKING IT HAPPEN with social media

Last night I was at a meeting of the Sacramento Social Media Club. We were talking about how social media has been used, misused and even sometimes abused by large companies as part of a panel on “Social Media Horror Stories.” Little did we know that while we were talking about horror stories, there was a fairy tale taking place in Sacramento for Kings fans on social media.

It all started with a tweet from @sacgirl88:

Yes, the @DonteGreeneCOS is THE Donte Greene of the Sacramento Kings. He’s active on Twitter and always engaging with fans and other NBA players.

Donte seemed to like the idea and sent out a tweet of his own, and called out a few of his friends to see if they would be up for it:

That was a little gasoline on the fire and it grew into a discussion today on Carmichael Dave’s radio show on KHTK.  I caught this last night when I got home and asked my friend Nancy Daley about it today and she summed it up:

Well….. apparently last night someone, I think sacgirl88 (Amy), tweeted something to the effect of “Hey dontegreeneCOS, how about an exhibition game in Sacramento?” and Donte saw it and said “OK!”.

Then BOOM went Twitter.

Everyone thinks this would be awesome…. Grab Carmichael Dave and get him involved. Get Jiffy Lube involved. Where can we have it? Sac State? UC Davis? UOP? Stockton Arena? Memorial Auditorium? Who do we get? (commence everyone @-ing every NBA player) Demarcus, JT and John Wall immediately say yes…. In otherwords, BOOM goes Twitter.

In about 2 hours.

I said I’d help out. Kevin Fippin and Ed Montes and and and all the HereWeStay/HereWeBuild people are in and happy to help….

Dave tweets that he was able to get over a major hurdle, let’s get this thing on. Donte is going to be on his show the next day (today)….. It’s a runaway train.

But it’s ON!

Donte calls in (he’s back home doing the Dad Thing right now) and says he’ll be back in town to promote it and he’d like to start selling tickets on Nov. 1.

I love social media and the power it gives people!  So, whether or not you like basketball I don’t care, lets #MakeItHappen!

In praise of another Steinman

This past weekend, one of my daughters and I participated in the Sacramento Archives Crawl where we learned more about her great, great, great grandfather, B.U. Steinman who was an early businessman in Sacramento and served as mayor in the 1890s.

Image from NY Times

Today, another Steinman, Dr. Ralph Steinman, I don’t think we’re related to him, was awarded the Nobel Prize for his work with dendritic cells that he believed were instrumental in helping white bood cells attack infection.  This was leading to advances in therapy for those with cancer, including Dr. Steinman, who lost his fight with cancer on Friday. 

I heard his son interviewed on NPR this evening on my way home, and he talked about the extra years that his father had, because of therapies created as a result of his lifetime work.  When asked if this was a surreal experience, his son said,”We spent the weekend grieving his loss. And now, we are able to celebrate his life and these amazing accomplishments and this great honor. But surreal is a good word.”

Grieving, then celebration. I like that.  Thank you Dr. Steinman.