They are at it again. This time they went a little bit further. I will defer to CrunchGear’s description, “Watch IoSafe set fire to a hard drive enclosure, spray it with a fire hose, drop it from 20 feet, and then drive over it with a backhoe.And then the drive works great.”
When you can include fire, a firehose and heavy machinery while showing how great your product is, you win.
Now, who wants to chip in to get their CEO Robb a lab coat? C’mon, they’ve bootstrapped this great company!