A few nuggets:
- Average user posts three times per day
- Number of posts through the API (i.e. 3rd party apps) is about 20X web traffic
- 60% is non-US
- 40% of non-US is Japan (Japan Twitter launched this week)
Interesting business use discussed:
- JetBlue – uses Twitter to engage directly – sometimes includes special deals
I tried to insert the video but WP wasn’t playing nice so click on the link above or here.