‘I Know Marketing’ – Forbes.com

‘I Know Marketing’ – Forbes.com

I don’t agree with everything Marc Benioff says in this article but you can’t argue with his success in getting the word out. I do wish he had given some props to Margit and Caryn, who were so instrumental in helping build the early buzz and continue it for several years.

On a personal note to this article, my grandmother and Marc’s (yes both are in their 90’s), are friends. Whenever he is featured in a big write-up I hear about it from my grandmother, especially if it is in the Chronicle. Which in her mind is the only paper in the world. I guess after almost 90 years in SF, she is allowed to think that.


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