Twitter – Joshdmorg
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I’ve written before about creating content that people want to watch that supports what you are trying to do as opposed to a commercial, which most people will actively choose not to watch. A great example is flight safety presentations. For live presentations, Southwest has always raised the bar with flight attendants adding humor and [...]
Filed under: Uncategorized | Tagged: airnew zealand, compelling content, southwest, virgin america | 1 Comment »
Sacramento has a great technology community. Not huge, but good-sized and growing. Become a part of it at the SARTA TechSurge event on July 16 at the Citizen Hotel. We’re a sponsor and guessing by the crowd at the most recent SARTA event it’ll be a good one. Register now!
Filed under: Uncategorized | Tagged: citizenhotel, sarta, techsurge | Leave a Comment »
No, that’s not a political or personal judgment about the former vice presidential candidate and Alaskan governor, it’s a communication strategy.
Forbes has an article critiquing the methods Palin used in announcing her resignation including:
lack of pre-seeding social networks with information;
lack of a thinking associated with transition date;
lack of a coherent explanation of why; and
poor timing [...]
Filed under: Uncategorized | Tagged: palin resignation, take out the trash day | Leave a Comment »
The NY Times recently wrote a profile of the current state of PR in Silicon Valley with a focus on Brooke Hammerling and her firm, BrewPR. The profile highlighted the need to look at individuals as sharers of information that are at the least on the same playing field with mainstream media (and for the [...]
Filed under: Uncategorized | Tagged: andy lark, arrington, brewpr, hammerling, kd paine, public relations, richard edelman, robert scoble, wordnik | Leave a Comment »
At Morgan/Dorado we work with a lot of companies working to change the world. Some make products for schools, others are trying to bring alternative fuels to market, but our newest client may have their finger on the pulse of a cultural shift in our country like no other.
This morning Trench Fantasy announced funding for [...]
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